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Vodafone Ireland has released two TV spots, by Grey London, promoting its 4G coverage and HD voice calls. In the first ad, two sons use video-calling to contact their father, who could not make it to a horse race because of his old age. In the other, a girl misses a gig to chat to her heartbroken friend. The work was created by Lex Down and Jamie Starbuck, and directed by Pete Riski through Rattling Stick.