The show, which awarded ITV programmes such as 'X Factor' and 'Coronation Street', drew a 29.5% share. It beat BBC One's live coverage of the Carling Cup tie between Aston Villa and Blackburn, which was watched by 4.4 million, giving the channel a 17.2% share.
The last in the series of 'Gordon's Great Escape', which follows Gordon Ramsey journeying through India, brought Channel 4 an audience of 2.1 million and a 10% share (which includes the ratings for Channel 4+1).
BBC Two's 'Horizon' documentary 'Pill Poppers', which also aired at 9pm-10pm, attracted 1.8 million and a 7.1% share, but failed to beat the two million viewers and 7.8% share Five managed with 'NCIS'.
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