Credits
Senior account manager
Group marcomms manager
Copywriter/art director
Copywriter/art director
Exposure (media channels)
Transport for London 'litter campaign' by M&C Saatchi
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Agency
M&C Saatchi -
Sector
Agencies and Travel
M&C Saatchi has created an integrated advertising campaign to raise awareness of litter-related delays to the London Underground service.
It aims to encourage travellers on the Tube to dispose of their litter instead of leaving it on the trains or platforms.