Tpoll promotes Botting to client services director

LONDON - Independent online research firm Tpoll has promoted Georgina Botting to client services director and appointed Sarah Kavanagh as associate director.

The changes follow the management buy-out of the company from Interactive Prospect Targeting Group in November 2008.

Now in its tenth year of delivering online research and customer panels, Tpoll has made these recent appointments to support its core activity of generating market research that reflects the use of the internet in customers' everyday lives, and the need for organisations to obtain immediate and actionable results.

Botting joined Tpoll in May 2002, and has played a key role in the development of the company's online product portfolio and significantly contributed to building a strong, specialist team that combines research skills and technology-design to engage with online customer communities in their various forms. 

Within her new role she will be responsible for ensuring Tpoll's insight team, offering and output are consistently focused on achieving client objectives.

She will also be required to oversee panel quality standards, participate in the development of new IT tools and drive general staff training.

With over eight years' experience, Kavanagh joins Tpoll following a two year period of working in Australia for Synovate and Galileo Kaleidoscope respectively.

Prior to this she was employed by TNS in London.

Mark Ursell, Tpoll's CEO, said: "We are currently enjoying a very positive 2009.

"Following the management buy-out the team was able to evaluate our offering and clarify the business' priorities moving forward. 

"With our extensive experience in online research, and the combination of our research skills and in-house technology, we believed it was vital to centre on our core online services.

"These recent senior staff moves underline our commitment to customer service and ability to provide clients with a tailored online research solution that is delivered by experienced professionals."

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