The brief covers customer acquisition and retention activity.
Toyota's media agency, Zenith Optimedia, digital agency Glue and advertising agency CHI were unaffected by the pitch.
Kitcatt Nohr will now work across both Toyota and Lexus.
Autos
Toyota awards direct account to Kitcatt Nohr
LONDON - Toyota GB has appointed Kitcatt Nohr Alexander Shaw to handle its direct marketing account following a pitch.
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