Tanqueray opens Secret Gin Garden in Edinburgh

Gin brand Tanqueray has launched a new drinks concept at 56 North in Edinburgh, targeting visitors to the city's Fringe festival.

The garden is located at bar 56 North
The garden is located at bar 56 North

Opening from 30 July to 27 August, the activation is based on the idea of a secret garden, erected in the car park at the rear of the venue.

Alongside cocktails and the full range of Tanqueray gins, the garden will also be serving food, wine, beer and other spirits from 12pm until 7pm, seven days a week. It will is also available for private bookings.

Stephen Martin, brand ambassador for Tanqueray, told Event: "We assembled the bar from old palettes, astro-turfed the tarmac, then furnished it from there. We’re serving drinks out of a specially designed bar inside a garden shed and the cocktails are based around classic formulas using fresh ingredients.

"The branding is however fairly subtle as we wanted this exercise to focus on providing a retreat for festival goers - a place where our guests can have a quality drink and escape from the hustle and bustle of the Fringe."

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