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A man is oblivious to the improbable number of Suzuki Swifts crowding the streets until he eventually comes face to face with one and is blown away in the brand’s new TV campaign. The Red Brick Road created the ad after research suggested that people found the Swift to be surprisingly good-looking. The spot ends with the line, delivered by the actor Stephen Mangan: "The Suzuki Swift. You really must see one." The work was written by Matt Davis, art directed by Richard Megson and Tom Skinner, and directed by Traktor through Partizan.