Sport magazine to offer video highlights online

LONDON - Sport, the free men's weekly, is to stream highlights from the Barclays Premier League and other major sporting events on its website.

Sport magazine to offer video highlights online

Sport-magazine.co.uk, which was recently rebranded, will take the sports content from Perform, the online sports content specialist, by embedding the latter's online video player, e-player.

In addition to the Barclays Premier League, the site will offer football clips from continental Europe, rugby competitions featuring the home nations, golf majors and highlights from cricket matches involving the England team.

Perform launched its e-player earlier this week, which allows website publishers to show online sports content from the Perform library, though the company has been providing sports content to websites, such as Virginmedia.com, for some time.

Greg Miall, managing director of Sport magazine, said the e-player was a "great addition to our new look website".

He said: "These developments are allowing us to replicate the success of the magazine online and bring more interactive content to our readers."

Sport is distributed every Friday to commuters in London, in gyms and health clubs in the South East and to Eurostar, British Airways and BMI business class passengers.

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