The humorous images include two men lying on the ground having fallen off a toy truck, a girl trying to pole dance around a lamppost in front of her friends, and a man asleep in a shopping trolley.
The campaign, created by Mother, is designed to promote Lightly Sparkling and Classics range of adult soft drinks. The ad carries the tagline "Sch…you know who should stick to you know what".
The poster ad campaign will run on 96 sheets, 48 sheets and 6 sheets from May 5.
The Magnum photographer Parr is famous for his photographic projects taking a critical look at modern society, specifically consumerism, tourism, motoring, family and relationships, and food.
Schweppes last ad campaign launched in December and featured celebrity look-alikes shot by photographer Alison Jackson, to promote its range of mixers.
The celebrity look-alikes were of unlikely couples, including Kate Moss and Pete Doherty, entering into the seasonal spirit of goodwill and putting aside their differences in order to share a festive drink. Another one featured Tony Blair and Gordon Brown.
It carried the strapline: "Sch…you know who should mix this Christmas."