The Samsung Galaxy Studio launched on Friday 18 October and will run until 24 November to give consumers the chance to try out its new handsets and tablets including the Galaxy Note 3 smartphone, Galaxy Gear smartwatch, Galaxy Note 10.1 tablet and Galaxy Tab 3 Kids childrens tablet.
It will let visitors create personalised content such as badges and postcards using the devices, and learn more about how to use them.
Samsung is also working with eight retailers on Portobello Road to integrate the devices into their businesses, including hair salon 10500, nail shop Coco, homeware outlet Pedlars and L’Epicerie café.
Simon Stanford, vice president of IT and mobile divisions, Samsung UK & Ireland, said: "Our objective in opening the Samsung Galaxy Studio on Portobello Road was to highlight the everyday functionality of our new range of Galaxy devices and support local retailers in the area in integrating this new technology into their businesses.
"We believe that with this new pop-up space and our collaborations with Portobello Road-based retailers, we have created an engaging and immersive experience for our customers to experience our products and see how they can benefit them."
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