The 2013 London Venues Business Report, which has been released today (11 October), was commissioned by Unique Venues of London (UVL), The Westminster Collection (TWC), The Conference Bench and the London City Selection.
It surveyed 110 event venues, hotels and tourist attractions across the capital, of which 63% predicted positive growth in 2013 in comparison to last year.
The report also revealed 94% of those surveyed expressed optimism about the event industry, as well as an increase in smaller or more intimate events booked during the last 12 months.
A statement issued by representatives from UVL, TWC, the London City Selection and The Conference Bench, said: "Discovering such interesting results last year meant we were all very keen to team up again in 2013. We are pleased that there are so many positive results in this competitive market – and proud of the fact that we are able to display them in a way that is so valuable to the industry".
The 2013 report also highlighted that there was a continued trend of short lead times for large, medium and small events. Events valued at more than £10,000 possessed a lead time of around five months, while events with a value up to £5,000 had an average lead time of almost three months.
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