Radox to add hand-gel line

LONDON - Bath brand Radox is to launch an antibacterial hand-gel range, prompted by recent health scares.

Radox to add hand-gel line

The hand gels, which will be sold in 50ml bottles, are claimed to kill 99.9% of all bacteria on hands. The range comprises Tea Tree Oil and Thyme, Chamomile and Jojoba Oil and Lime and Coriander variants.

Jonathan Moore, interim marketing director for Radox parent company Sara Lee Household and Body Care UK, said: ‘Our customers are becoming more aware of the importance of hand hygiene, but are not always able to get to a sink to wash their hands.'

The launch will be supported by a national PR programme and in-store advertising.

 

 

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