Public View - Did Talk Talk's latest ad strike a chord with the public?
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Advertiser
TalkTalk -
Agency
The & Partnership -
Sector
Technology brands, Mobile phones and Telecom / Utilities brands
The public generally really liked Talk Talk's latest ad, by CHI, saying that it was romantic, cute and sweet.
They felt the music fitted very well with the animated chracters and portrayed the feeling of being lonely and reaching out to loved ones very well.
However, a couple of people interviewed felt it didn't sit very well with Talk Talk's brand and was perhaps over the top.
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