Procter & Gamble Luvs 'new kid' by Saatchi & Saatchi New York
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Advertiser
Proctor & Gamble -
Agency
Saatchi & Saatchi -
Sector
FMCG and Cosmetics / toiletries -
Exposure
United States
Saatchi & Saatchi New York highlight a child's feelings as it is told of a new sibling, through the eyes of a adult man in this new work for Luvs Diapers.
Open marriage, love triangle... call it what you will, this latest work for Luvs, by Saatchi & Saatchi New York plays out the arrival of a new sibling through adult eyes.
