In pictures: Innocent's travelling supermarket

Innocent finished a three city tour with its travelling supermarket last Friday (26 February), in a bid to promote its super smoothies range.

of

The tour stopped at Boxpark in Shoreditch London from 12-14 February, New Road in Brighton from 19-21 February and Spa Street in Manchester from 24-26 February, with brand ambassadors on-hand to dish out information on the drinks as well as free samples.

The grass-covered ‘supermarkets’ were also kitted out to showcase the healthy ingredients in the range.

Jamie Sterry, brand activation manager at Innocent, said: "At Innocent we’re about helping people to get more of the healthy stuff in to them, and it was great to see people up and down the country doing themselves some good by popping down to the Innocent supermarket."

Innocent has been working with Sense on the activation.

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by .

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to ±±¾©Èü³µpk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now