The 'supermarket' will be dressed in a similar fashion to the grass-covered vans that Innocent has previously used, meanwhile brand ambassadors will be on hand to dish out information on the drinks, and to give away samples.
The van will also be kitted out to showcase the healthy ingredients that go into the beverages to interested passers-by.
The tour will be visiting Boxpark in Shoreditch London from 12-14 February, New Road in Brighton from 19-21 February and Spa Street in Manchester from 24-26 February.
Jamie Sterry, brand activation manager at Innocent, said: "We’re really excited to be taking the Innocent supermarket on the road.
"At Innocent we want to help people to get more of the healthy stuff into them, and we hope that by taking the Innocent supermarket to them directly we can make it that little bit easier to do themselves some good."
At the end of last year .
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