Persil 'Dirt is Good' by JWT
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Advertiser
Persil -
Agency
JWT -
Exposure
United Kingdom and Europe
JWT continues to ignore whiter-than-white whites in favour of mud and grease in the latest 'Dirt is Good' spot for Persil. Set to an upbeat song, it shows a kid wearing rather more food than he serves when making breakfast in bed, along with boys climbing a tree and a fisherman.
