The top 5% of known donors in seven charity sectors including the blind, elderly, overseas aid, animal welfare, human rights and environmental issues will form the Charity Donor Prospects File. Each file holds approximately 280,000 records.
Occam and Claritas Acxiom will be actively marketing the list to the charity sectors from which it is formed. The data is available with immediate effect.
Occam also holds the Reciprocate exchange database, comprising of 120 charity clients with 28m supporters. Clients include RNIB, Amnesty International, WWF and Friends of the Earth.
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