Cash Couples, running on the , costs £1 per play. Players must reveal three couples in a vertical, horizontal or diagonal row to win the prize indicated in the large heart-shaped panel in the centre of the game.
The game was designed by interactive design agency .
Camelot's interactive director Richard Hurd-Wood said: "This game is the latest addition to a range of Instant Win Games which have already proved extremely popular and is part of our strategy to broaden the appeal of The National Lottery through new media channels."
Angus Mackinnon, creative directive at NowWashYourHands, said: "By adopting a simple and informative approach to our work, we create games of real impact and recognition. Cash Couples illustrates the power and efficacy of direct, uncomplicated design."
Cash Couples is the latest chapter in an ongoing collaboration between National Lottery operator, Camelot and NowWashYourHands. The agency has designed the recently launched Cash Machine game.
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