The troubled company has decided not to launch its latest smartphone N9 in the UK, according to Nokia's website.
Nokia has endured a difficult year, losing market share to its rivals. In March the company announced it was , including 700 in the UK, in an effort to better compete in the market place.
Nokia is seeking to distinguish itself from the iPhone and rival manufacturers that use Google's Android operating system by forging stronger links with local independent app developers and producing unique applications.
The firm also said that many of its Windows Phone 7 apps will not be exclusive to its own handsets and consumers will be able to install them on any handset that uses the operating system.
Marco Argenti, the firm's senior vice-president of developer and marketplace, told the Financial Times that Nokia wants to ensure "the richest set of applications possible" is available in time for the of its first Windows-powered device later this year.
Nokia has 55,000 apps for its own operating systems, while Microsoft has 25,000 for the Windows Phone.
In contrast, Apple's operating system has 425,000 and Android 200,000.
Argenti said Nokia will "create opportunities for local developers, so there are more apps in general and more local apps". Region-specific software could include apps for regional banks or regional press. Country-specific apps are already available on Android and iPhone, but Nokia claims it can develop more distinctive applications for consumers, developers and brands.
Meanwhile, Nokia has revealed details of its N9 handset, which features an eight mega-pixel camera and up to 64GB of storage, has drawn some positive reviews.
The firm says it will be sold in New Zealand, Malaysia, and Australia, according to the company's website. However, major European countries including the UK, Italy, France, Spain and Germany have not been listed.
Last month, Marketing reported that Nokia settled a series of legal disputes with Apple over patents, with Apple agreeing to pay royalties for the use of the Finnish manufacturer's technology.
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