NME in alternative Christmas giveaway

NME Presents

Kate Gibbs

November 16, 2007

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NME in alternative Christmas giveaway

LONDON - Rocking around the Christmas tree will take on a new meaning for IPC this Christmas as its high profile music magazine NME launches a double CD of the year's biggest alternative hits.

NME Presents: The Essential Bands 2007/08 will hit shelves next Monday (19 Nov), released in association with Universal Music TV.

The 40-track album features music from Amy Winehouse, Razorlight, Lily Allen, Klaxons, Bloc Party, and Kate Nash. It also features an exclusive track from Oasis.

The CD is the fourth in the NME Presents series, which has so far sold nearly 1m copies. It is also the latest in a string of brand extensions for NME, including several concert series and awards promoting UK artists.

Simon King, Universal Music TV product manager said the NME compilation proved that the UK music industry was still ‘vibrant and diverse’ and predicted the album would be a best seller over the Christmas period.

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