Credits
Director, digital and creative partnerships
Creative agency
Strategy partner
Nationwide "Save Money: My Beautiful Green Home" by Wavemaker
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Advertiser
Nationwide -
Sector
Financial services and Banks/building societies -
Exposure
United Kingdom
Nationwide Building Society and ITV are launching an advertiser-funded TV programme in a campaign by Wavemaker.
Starting today (18 October), the three-part series, Save Money: My Beautiful Green Home, is presented by Ranvir Singh and Kunle Barker. It is designed to educate viewers on how they can make sustainable changes to their homes.
Alongside the series, gardener and ITV This Morning regular Daisy Payne will lead short-form content on Nationwide's owned media channels.
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