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Mc Donald's has taken a leaf out of Churchill's book with its latest campaign.

To mark the release of its Bacon Roll, McDonald’s is daring customers to give in to their urges and buy a butty from the breakfast menu. Set to the tune of Billy Ocean’s Get Outta my Dreams, Get into my Car, the film follows three hungry dashcam dogs on their epic journey to the Maccies drive thru. The ad was directed by Simon Willows through Agile Films.