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McDonald's delivered a social media campaign to students cramming for final exams before graduation.

The ads mix up facts, highlighting the need for a yummy break from studying. "Is hunger confusing you?" they ask. "Have a tasty break with McDelivery." The work was written by Maria Chiara Alegi and Francesca Amadasi and art directed by Sonia Montella, with creative direction by Nicoletta Zanterino.