The launch follows Lastminute.com's acquisition of Urbanbite last week and is part of its drive towards profitability. The Staying In section includes eatin.lastminute.com, an online restaurant delivery service.
The move takes Lastminute into a potentially lucrative marketplace. The UK's takeaway market is currently worth over £6bn a year, according to Datamonitor.
Eatin.lastminute is aiming to appeal to busy consumers in need of a quick alternative to the lunchtime sandwich, a ready-prepared meal for supper or picnic in the garden.
Staying In also includes multichannel personalised TV listings with email reminders, 24-hour DVD delivery and a variety of retail products such as books and videos for the home.
Martha Lane Fox, lastminute.com co-founder, said, "Never before have conveniences such as takeaway food and quality home-relaxation time been such an integral part of our lives. This trend offers a significant opportunity for lastminute.com and we aim to leverage it by providing home comforts and fully prepared meals at the click of a mouse."