Kwik-Fit appoints Realise to develop insurance website

LONDON - Motoring firm Kwik-Fit has appointed Realise to redesign and restructure its consumer website for its Kwik-Fit Insurance business.

Realise won the business after successfully pitching to redevelop Kwik-Fit recruitment online -- the relationship has now been broadened to include the entire KFIS site.

For kwik-fitinsurance.com, Realise has been asked to produce an online service that will provide customers with easy access to its range of products in order to help drive sales revenue.

The project will be managed by the Realise studio team and headed by creative director Andrew Craig.

"The redesign is a major undertaking, with the responsibility to make the company's online presence work commercially. It also gives us the opportunity to bring genuine creative thinking to an everyday product," Craig said.

Michael Lynch, e-commerce manager for Kwik-Fit Insurance, said: "We chose Realise to redesign our site because of its creative and technical expertise. It is apparent from our discussions that it will be able to produce a site that is not only appealing to our customers but will allow us to update the news, offers and promotions on it in an easy, understandable manner."

Founded in 1994, Realise has offices in London and Edinburgh and is led by founder and CEO Gavin Nicholson and managing director Gerry Johnston-Craig.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now