, which provides an online payment system for UK takeaway shops, is looking for bloggers to review its new website and will in return deliver to the 50 best a free takeaway meal of their choice.
Just-Eat recently tested the blogging offer through its 2,000 followers on its Facebook group in order to gain some insight into whether or not the process would work.
The company said it was inundated with requests after distributing a few free takeaway vouchers among select Facebook users. The new site intends to repeat the effort on a larger scale, including a new 'retweet' function for its Twitter users.
Just-Eat's marketing director Ash Ali said the website redesign was a perfect excuse to fill the stomachs of takeaway-loving bloggers and fits into the brand's aim to foster its online community.
Ali said: "One of the key areas for us is to develop the already-present sense of community, proven by more than 60,000 individual customer reviews and extend this to people with a passion for writing online."
The 50 winning bloggers will be judged on how established their blog is, how many people read and comment and the overall effort that has gone into previous blog entries.
Bloggers must sign-up on the Just-Eat.co.uk website, post their details on the and describe their experience with the new website. Winners will be announced on the Just-Eat Facebook page tonight, which includes a £15 vouchers.
The redesigned Just-Eat.co.uk now features dedicated profile pages for each of its 2,500 restaurants, complete with user reviews, menus and maps.
Visitors can search for restaurants in their area and create an individualised profile page to shortcut to previously ordered meals and favourite restaurants.
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