More2 has been appointed after a period of rapid growth at Isabella, which launched in 2003, and ahead of the launch of the maternity label's spring/summer collection.
Baukjen de Swaans Arons, co-founder of Isabella Oliver, said: "We are a driven company and have been looking to develop a productive relationship with an agency that understands our market and reflects our values. We believe we have found this in More2 and look forward to an effective partnership with them."
Kevin McSpadden, managing director of More2, added: "The power of its brand combined with our direct marketing expertise will ensure Isabella Oliver's position as a stylish, contemporary name in maternity wear will be strengthened.
"By carrying its message through the appropriate media we aim to accelerate its growth and make 2006 its most successful year to date."
Isabella Oliver was set up in 2003 by Vanessa Knox-Brien and De Swaans Arons. The brand offers maternity wear with a sexy, stylish edge.
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .