In this newly created position, Katz will be responsible for the full resources of the company, from its survey technology and analytic team, to improving client relationships and key accounts.
Katz joins InsightExpress from TNS where he most recently held the position of vice-president and general manager. In this role, he worked closely with group vice-presidents and account executives to develop business.
Prior to joining TNS, Katz served as account group manager and group leader at Market Facts in New York.
Fern Schapiro, executive vice-president of client service and marketing at Insight Express, said: "I am confident that David's involvement and support will prove to be invaluable as we continue to broaden our research offerings and deepen our key client relationships."
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