i2i targets German market with new hire

i2i Events Group is building on its international growth with a new business head in Germany, after creating a similar position in China.

Gregor Bischkopf will drive sales to the German market
Gregor Bischkopf will drive sales to the German market

The company has appointed Gregor Bischkopf as business head for Germany, responsible for driving sales and visitor growth to i2i's events from the German, Austrian and Swiss markets.

He will be based in Cologne and will also be responsible for building a sales team, strengthening relationships with partners and clients, and identifying development opportunities.

Bischkopf joins i2i from UBM Canon where he built the international portfolio of MEDTEC medical technology events.

Mark Shashoua, chief executive of i2i Events Group, said: "This new position in Germany, which follows another recent senior appointment in China, is part of our global agenda to accelerate our international growth plans in key markets. Germany is one of the largest exporting markets in the world and we believe that a strong director and sales team in the region can deliver substantial growth to i2i events."

The appoinment comes after

i2i was formerly part of Emap Connect and was

Are China and Germany key markets for exhibitions? Comment below and let us know.

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