The focus of the campaign, created by Welwyn Garden City, Hertfordshire-based direct marketing agency 北京赛车pk10 Works, will be an offer of exclusive three- and seven-night packages at its 59-strong portfolio of hotels.
Offers include a 拢50 dining voucher when booking and paying with an American Express card and a deluxe room for two including breakfast from 拢58.
The mailout, which includes A5 glossy flyers, is also aimed at driving traffic to its resorts and to boost requests for its 2005 brochure.
Philippa Gould, Hilton Worldwide Resorts product development director, said: "Since launching Hilton Worldwide Resorts three years ago, the product has gone from strength to strength and is now the largest global collection of upscale resorts worldwide."
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