Half of London 2012's hospitality tickets sold

Official Olympic hospitality ticket provider Prestige Ticketing has exclusively revealed to Event it has sold almost half of its tickets with just over a year to go until the start of the London 2012 Games.

London 2012 hospitality ticket update: half sold out
London 2012 hospitality ticket update: half sold out

Since the results of the public ballot were announced in June, the firm has seen a 40% rise in enquiries.

Marketing director Tony Barnard said interest is coming from corporates but increasingly from individuals too.

"We have seen a significant rise in enquiries and sales since the results of the public ballot, with many enquiries focussing on athletics, gymnastics and basketball," he told Event.

"As well as this, those who expressed an interest in packages earlier in the year are now coming back to us to confirm their purchases," he added.

Prestige was allocated 88,000 packages for the London 2012 Games and has been selling them on a first come first serve basis since 15 March.

The most popular sports, as might be expected, have been athletics, rowing, and diving, with track cycling at the Velodrome, gymnastics, and beach volleyball at Horse Guards Parade following closely behind.

Equestrian, swimming, and basketball events have also been popular say Prestige, with tennis at the All England Tennis Club only just making it into the top ten, perhaps due to its proximity to Wimbledon - the two events being just 20 days apart.

Prestige will build temporary venues in the Olympic Park, Horse Guards Parade, Greenwich Park, Eton Dorney and in Weymouth for the 2012 Games. Each of the spaces will have it’s own design and theme.

It has also secured all 96 boxes at The O2 – – and will provide hospitality at the All England Tennis Club.

Prices range from £325 per person for a category C event, up to £4,500 per person for an opening or closing event.

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