Fox Networks signs ad sales deal with celebrity news service

LONDON - Fox Networks, the international ad network operated by Fox International Channels, is to become the exclusive online sales house to World Entertainment News Network (WENN), after the pair agreed a "significant" global sales agreement.

WENN: global news group signs deal with Fox Networks
WENN: global news group signs deal with Fox Networks

As part of the deal, Fox Networks will sell digital creative sponsorship and advertising solutions in the UK and internationally for WENN, which provides the world's media with up-to-the-minute entertainment news and photos.

Lloyd Beiny, chief executive of WENN, said the partnership was a natural extension to current relationships the firm has with other Fox entities.

Fox Networks launched its UK arm in June 2008 and represents Fox International Channels (FIC) sites, including the National Geographic Channel, FX and Baby TV, as well as a raft of other non-FIC sites in the UK and around the world.

WENN is an independent, global news network, with its headquarters in London and offices in Los Angeles, New York, Las Vegas and other key entertainment cities around the world. The company recently announced plans to launch a consumer-targeted celebrity news and photo site.

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