The application is called Exony Gateway. Energis claims it will reduce queuing times for consumers phoning its clients' call centres by directing them to specialist agents.
The technology includes sophisticated speech-recognition software that enables callers to resolve issues, place orders and complete business transactions without speaking to an agent.
The call centre management system also assesses how many agents are available and the history of the caller and then directs them to either the agent best qualified to deal with the call or a self-service application.
"In a competitive market, customer service is a real differentiator," Paul Parkin, head of commercial development, contact centre and hosting services for Energis, said.
Energis's call centre clients include Centrica, Royal & Sun Alliance, the AA, Virgin, JD Williams and the RAC.
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