Endemol taps Paul Johnson as global marketing head

LONDON - Endemol has appointed Paul Johnson as global head of marketing and brand partnerships.

Paul Johnson of Endemol
Paul Johnson of Endemol

Johnson is the former director of the TV division at Reed Midem. He will oversee all of the company's marketing activities, including marketing operations, branding, communications, event management, brand affiliations and branded content.

As part of the role he will work closely with Endemol's operating companies around the world. He will oversee the company's worldwide marketing and communications.

Johnson was at Reed Midem in Paris for six years. He will start his new role in March and will be based in London, reporting to Ynon Kreiz, chairman and chief executive officer of the Endemol Group.

Endemol was founded in 1994. It has produced worldwide TV programmes including Big Brother, Deal or No Deal, Extreme Makeover: Home Edition, Star Academy and Wipeout. The companies global network spans 25 countries.

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