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The flowery star of EasyJet's 'Why not?' campaign peeps out of a hidden plane door in Shoreditch (All photos: Nathan Pask at Kayte Ellis Agency)
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EasyJet's flowerman experiences the joys of Shoreditch....
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A living portrait of Van Gogh
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Visitors can ride a bike to recreate cycling in Amsterdam
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The experience closes with a field of tulips
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The airline and its agency VCCP have partnered the Dutch Tourism Board and Amsterdam's Schipol Airport to recreate famous experiences from the capital city.
These include a trip down the canal, an art gallery visit, a living portrait of Vincent Van Gogh and a field of tulips.
The experience is an extension of easyJet's 'Why not?' campaign, launched last month to encourage travellers to make more spontaneous trips. The pop-up brings to life one of the campaign's stars, easyJet's flowerman.
The pop-up is running at the N&C Showrooms in London's Shoreditch High Street over the weekend of 15/16 October.
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