LONDON - The Department of Business, Innovation and Skills (BIS) has appointed DLKW to create an employment rights ad campaign.
DLKW won the business after pitching against Chick Smith Trott and VCCP. The pitch was handled by the COI.
DLKW will now create a national campaign to raise awareness among vulnerable workers to inform them they have a number of specific employment rights which are enforceable by government.
The campaign will run across a range of media channels and is expected to launch in September and run over the next two years.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
_1.jpg)
.jpg)
