Consumers 'out of control' with mobile ads, claims study

Technology

August 01, 2013

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Consumers 'out of control' with mobile ads, claims study

Mobile and tablet users feel increasingly "out of control" with ads being delivered to their devices, according to research. The study, by Vibrant Media and Toluna, surveyed 1,000 people across the UK.

Mobile users: 48% of consumers feel they are not in control of ads on their hand-held devices

Click on the graphic to enlarge the findings.

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Consumers 'out of control' with mobile ads, claims study

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