British Heart Foundation "Thank you" by MullenLowe London

February 05, 2018

The British Heart Foundation beautifully animates hearts to celebrate the lives saved due to the organisation's research.

From a baby who had heart surgery to a young woman with a pacemaker, the cases in the ad by MullenLowe London are brought to life with colourful, beating hearts that have a message of gratitude. The work was created by Misha Newby and directed by Simon Ratigan through HLA.

Credits

Brand
British Heart Foundation
Client
Carolan Davidge
director of marketing and engagement
Agency
MullenLowe London
CCO
José Miguel Sokoloff
Agency
MullenLowe London
Producer
Nicholas Kurs
Executive creative director
Mark Elwood
Creatives
Augusto Sola
Misha Newby
Creative account director
Paul Wilde
Production assistant
Phoebe Robertson
Production company
HLA
Director
Simon Ratigan
Producer
Richard Skepper
Director of photography
Ian Murray
Editorial
The Quarry
Editor
Bruce Townend
VFX
The Mill
Producer
Angela Toner
Shoot supervisor
Andrew 鈥楤arnsley鈥 Wood
VFX / Animation
The Mill
Creative director
Grant Berry
Art director
Ross Urien
2D lead artist
Andrew 鈥楤arnsley鈥 Wood
2D artist
Jeanette Eiternes
Animation and motion graphics
Davide Frusteri
Freya Barnsley
Nick Maroussas
Jakub Skorupa
Colour
The Mill
Colourist
Seamus O鈥橩ane
Colour producer
Angela Toner

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