British Gas brings in Because for green stand at Future Car Challenge

Brand experience agency Because has been called on by British Gas to amplify the company's sponsorship of the RAC Future Car Challenge on Saturday (5 November).

British Gas brings in Because for green stand at Future Car Challenge
British Gas brings in Because for green stand at Future Car Challenge

More than 500,000 people are expected to attend the annual race from Brighton to London, which features 'cars of the near future'. The winner is the vehicle that uses the least amount of energy. 

British Gas is the energy and electric vehicle charging sponsor for the event.

Because will create a consumer-facing exhibition stand for British Gas in a solar-panelled container at the finish line on Regent Street.

Because worked with British Gas on its

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