Beatwax to create pop-up ape playground in London

Marketing agency Beatwax will construct a playground in Potter's Field on Monday (12 December) to promote the release of Rise of the Planet of the Apes on Blu-ray.

Beatwax to create pop-up "ape playground" in London
Beatwax to create pop-up "ape playground" in London

The domed structure will be based on an enclosure in the film, and will be open for the public to play on from 11am until 5pm.

Beatwax have designed and built the playground and will manage the event on Monday.

Fitness instructor Erwan Le Corre will lead workshops in his Movnat excersise regime based largely on ape movement, while performers from Parkour Generations will demonstrate the fitness moves alongside him.

The enclosure is based on the Rise of the Planet of the Apes scene below:

It's the second piece of news from Beatwax this week after

To leave a comment and let us know your thoughts.

Topics