BBC Worldwide aims to double profits in five years

LONDON - BBC Worldwide, the corporation's commercial arm, is aiming for a target of doubling its pre-tax profits to £200m over the next five years by expanding its international and digital operations.

John Smith, the division's chief executive, wants international revenues to grow from 50% of total revenues to 66% over the period, and digital revenues to climb from 4% to 10%.

The extra money will help the corporation supplement the licence fee, after the government gave it a less generous than expected settlement, allowing it to rise to a maximum of £151 by 2012.

In an interview with the Financial Times today, Smith said the growth would come from advertising on , the counterpart to for overseas audiences, as well as the launch of 12 advertiser-funded websites including one based on its hit nature documentary series 'Planet Earth'.

Commercial internet operators are opposed to the introduction of ads on the BBC's international websites. Last month, the BBC's regulatory body, the BBC Trust, deferred its decision on whether to approve the move on the grounds it needed more time and information.

BBC Worldwide's plans include growing the number of its TV channels around the world from 28 to 40. In January, it acquired a 25% stake in Australian TV production company Freehand Group, helping it build a network of production bases around the world.

Its plans also include content licensing to other media operators, such as the deal announced on Friday with . BBC Worldwide will have its own entertainment channel on YouTube showing clips from the likes of 'Top Gear', 'Spooks' and 'The Mighty Boosh'. The channel will carry advertising.

Smith also talked about Worldwide's UK magazine division's proposed launch of a weekly news magazine, News Brief, saying he has not greenlighted it.

He said: "It does look good. But it will not be approved until I am convinced of the business plan."

He said he would investigate an expansion of the magazines business though acquisitions and joint ventures with publishers producing lifestyle and factual quality magazines.

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