The magazine aims to demonstrate that Aviva is a health and wellbeing provider and not simply a health insurer. The magazine also actively encourages customers to engage with Aviva online. It will be sent to 100,000 private health and income protection customers.
Your Wellbeing, which launches this month, is a 48-page magazine which gives customers information about medical conditions as well as keeping them up to speed with the latest medical breakthroughs.
The magazine mixes articles written by contributors, interviews with leading surgeons and Aviva customers who tell their individual stories.
.jpg)
.jpg)