
The Aviva Roadshow will stop at 11 destinations around the UK, with the aim of helping the public to improve their financial wellbeing.
To tie up with the brand's UK athletics sponsorship programme, members of the Aviva GB & NI team athletics team will attend the roadshow to talk with visitors about the benefits of a healthy lifestyle.
‘The Aviva Roadshows are yet another example of how we are striving to raise consumer awareness of the importance of money management,' said Angela Seymour-Jackson, intermediary and partnerships director for UK Life at Aviva.
The roadshow will be backed by a press campaign, targeting independent financial advisers.