Grocery Food

Arla Foods "let in the goodness" by Wieden & Kennedy London

September 03, 2014

Arla Foods has launched a brand campaign across Europe based on the idea of "natural goodness". Wieden & Kennedy London created the campaign, which is already running in Denmark, Sweden and Finland, and will air in the UK next year.

Credits

Brand
Arla
Agency
Wieden & Kennedy London
Creative directors
Larry Seftel
David Day
Copywriter
Caroline Riis
Art director
Zoe Sys Vogelius
Producer
Matthew Ellingham
Group account director
Katherine Napier
Account director
Will Hunt
Executive creative directors
Tony Davidson
Kim Papworth
Agency executive producer
Danielle Stewart
Production company
Smuggler
Director
Mark Malloy
Executive producer
Chris Barrett
Line producer
Emma Buttersworth
Director of photography
Laust Trier Mork
Editorial company
Work Post
Editors
Neil Smith
Anne Perri
Post producer
Julian Marshall
VFX company
Electric Theatre Collective
VFX supervisor
Fasa Obiyo
Flame artist
Fasa Obiyo
VFX producer
Alannah Currie
Composer
Jonsi (Jón Þór Birgisson)
Sound designer
Jack Sedgwick
Wave Studios
Song
We Bought A Zoo
Mix company
Wave
Mixer
Jack Sedgwick
Producer
Maggie McDermott

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