Adidas 'take the stage' by Sid Lee

Adidas 'take the stage' by Sid Lee
Adidas 'take the stage' by Sid Lee

Adidas has unveiled its Olympics-themed brand advertising campaign.

This is the brand's largest-ever UK marketing spend spanning TV, out-of-home and digital formats, which focuses solely on the Team GB athletes.

Credits

Head of communications, Adidas UK
Head of style brand marketing
Copywriter
Art director
Creative director
Account director
Media agency
Production company
Director
Post-production The Mill, London
Soundtrack composer
Audio post-production

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