Adidas 'climacool' by 180 Amsterdam

Adidas 'climacool' by 180 Amsterdam
Adidas 'climacool' by 180 Amsterdam

Pumping iron can be hot, sweaty affair so Adidas is highlighting the cooling effects of its Climacool training gear in a new print campaign from 180 Amsterdam.

Each execution depicts an athlete working out, lifting weights, doing pull-ups or taking a water break.