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Bacardi-Martini

The drinks manufacturer hopes to bring its advertising strategy for rum brand Bacardi to l...

Bacardi-Martini

Bacardi-Martini has unveiled a pounds 4m ad campaign for its Martini V2 that builds on the...Bacardi-Martini has unveiled a pounds 4m ad campaign for its Martini V2 that builds on the...

BRANDING BRIEFS: Bacardi-Martini redesigns Bacardi Bbar

Bacardi-Martini has redesigned its Bacardi Bbar in a bid to catch the attention of...

Bacardi: Rapp on alert

Bacardi eyes digital consolidation

Bacardi is looking to consolidate the digital advertising account for its biggest brands in..., as well as Bacardi itself, in the UK. Six agencies were invited to tissue meetings, bu...

Bacardi looks to Facebook

Bacardi has launched a revamped Facebook page for its Bombay Sapphire gin brand, as part... cocktail recipes. The Facebook push is part of Bacardi’s plans to transfer up to ...

Bacardi in cost-cutting move

Bacardi to boost creative consistency

Bacardi is embarking on a root-and-branch review of its global marketing arrangements as pa...Normal 0 0 1 152 870 7 1 1068 11.773 0 0 0 The idea is to align its brands, which include Bacard...

Bacardi's James joins Isobar

LONDON - Bacardi's global digital chief Ian James has joined Aegis Media's international di... a world-class team in place. James, the most high profile of the new appointments, joined Bacar...

Bacardi-Martini in festivals push

Bacardi-Martini is rolling out a digital marketing drive targeting consumers at music festi...Audiovisual screens will be installed in the Bacardi B-Live Arena at V Festival and T in Th...

New campaign: Bacardi

Bacardi is launching a global campaign introducing the strapline 'You in?', which is intend...

New campaign: Bacardi-Martini

George Clooney is to star in his second Martini vermouth ad campaign, which breaks in the debut epis...

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