Topic page for White Paper at 北京赛车pk10 UK

北京赛车pk10 UK topic page, a collection of White Paper articles and analysis

Articles: 11 Results

How to engage older workers in the hiring process

A new whitepaper, 'How to engage older workers when recruiting', has been launched to help ensure your recruitment process doesn't

Billie JD Porter hosts Thinkbox's 'The Truth about Youth' event

Watch live now! Video and 14- to 24-year-olds

Watch a series of talks about how 14- to 24-year-olds are consuming TV, including new research 'The Truth about Youth',

Event explores experiential in the automotive sector

Sector insight: Automotive

The need for smarter mobility is changing consumer perception of the car industry, so brands must now present their softer

Tim Lefroy: chief executive of the Advertising Association

Government SME schemes not clear or understood, says Lefroy

Tim Lefroy, chief executive of the Advertising Association, says the government could do more to simplify schemes available to small

Only 40% of agency execs still put creativity above data, according to Sky IQ report

Data is catching up with creativity in shaping campaigns, according to a report from Sky IQ that found only 40

Noel Penzer, country manager of AOL UK

AOL UK set to make 40% of revenues from native ads in 2014

Native advertising is set to become the preferred form of digital advertising, and will account for more than a third

Budget cuts: forcing marketers to rely increasingly on third-party agencies says study

Overburdened marketers increasingly dependent on agencies, claims study

Half of UK marketers admit to being dependent on third-party agencies after years of budget cuts coupled with an explosion

Mark Howe: Google chief at IAB Engage

IAB Engage: Be 'agile, fast, work in real time and use data', says Google's Mark Howe

Companies that will succeed are "agile, fast, work in real time and use data", according to Mark Howe, Google's sales

Apps: developers missing out in older women's market

Women over 55 left out by smartphone app market

LONDON - Apps are popular with women smartphone owners aged over 55, but they continue to be overlooked by technology

Profitable, cost-effective and trusted B2B marketing

Filmed at Marketing's 2009 B2B conference, this video features backstage interviews and presentations from the highest-rated speakers present. These include