Topic page for Sega at ±±¾©Èü³µpk10 UK

±±¾©Èü³µpk10 UK topic page, a collection of Sega articles and analysis

Articles: 11 Results
August 19, 2016 by Kim Benjamin

Three experiential events to watch next week

Etsy's rooftop shop, Barefoot Wine's Manchester tattoo parlour and Reztron's silent disco feature in our list of events to watch

August 18, 2016 by Kim Benjamin

Reztron revives Sega silent disco experience on boat

Retro gaming provider Reztron is hosting another edition of its Sega silent disco experience, aboard Mega Yacht Sunborn Yacht Hotel,

The games console was very popular in the 80s and 90s
June 10, 2016 by Michelle Perrett

Reztron to host Sega silent disco at The Shard

Retro gaming pop-up Reztron has teamed up with TimeOut London and The Shard for a one-off Sega silent disco.

Lessons from Sega on how to not to build a brand for the digital era
July 16, 2015 by Ryo Murad

Learning from Sega's mistakes: betraying trust and over-squeezing products

Betraying customer trust by over-squeezing products and releasing sub-standard games are a few of the mistakes that Ryo Murad, senior

John Rooke: joins Sega from subsidiary Creative Assembly
February 06, 2015 by Shona Ghosh

Sega replaces European marketing chief after Xbox poach

Sega has hired games marketing veteran Jon Rooke as its European marketing director, after losing incumbent Amanda Farr to Xbox

Gareth Kane, planning director, Game Room
January 07, 2013 by Gareth Kane

Think BR: Threats are simply dangers we can see

A lesson from the games industry could affect marketers and creative agencies alike, writes Gareth Kane, planning director, Game Room.

Sega 'faces' by Frontroom

Sega 'faces' by Frontroom

October 19, 2010, Frontroom for SEGA

Sega is launching a campaign to promote its new football game, Football Manager 2011, released next month.

Sega: Sonic publisher kicks off review
March 11, 2010 by Anne Cassidy

Sega calls review of £3m media account

LONDON - Video games publisher Sega is reviewing its £3m media account, currently handled by Target Media, and has contacted

October 27, 2009 by Staff

Is using the fanbase a good way for brands to associate with sport?

A raft of brands, ranging from Shredded Wheat and Sega to Betfair, have taken the opportunity to forge links with

The House Of The Dead Overkill: Sega game promoted on Bravo and Virginmedia.com
February 11, 2009 by Emma Barnett

Sega uses Bravo and Virginmedia.com to promote Zombie video game

LONDON - Sega, the video games publisher, has signed a week-long sponsorship deal across men's entertainment channel Bravo and Virginmedia.com,